Goodbye Fujifilm GW690III

Fujigilm GW690III with Kodak Portra 400

“What was all the hype on medium format?”

That’s the question I had awhile ago, and in order to answer it, I got myself the Fujifilm GW690III, a medium format fixed lens camera. It shoot film at 6×9 ratio, probably the largest you can get, completely manual for both focusing and exposure, built like a tank, and works like a charm. I wanted a taste of medium format myself, so instead of buying a digital back with interchangeable lens system, I decided to just keep it simple.

The Fujifilm GW690III was a great medium format camera. But why I decided to sell it? Well, my issue was not too much on the camera itself, but rather on handling of film. As the negative was so huge, it’s hard to get it flatten for a proper scan, and you really need a good scanner to extract the very best bits of it. Hence, I can’t do the negatives justice, and getting them scanned by the lab cost a bomb.

Fujifilm GW690III with Ilford HP5 Plus 400

So is medium format really worth the hassle? Well, it really depends on what you want to use it for. For landscape, hell yes. The amount of details you can extract, the huge print you can enlarge and make, it’s really jaw dropping coming from full frame. The same advantages go to shooting still life products and portraitures. Everything else? Well, I personally don’t see a need but you will be your own judge.

Looking beyond film, currently there were a few high megapixels full frame digital cameras that offer similar advantages at a much lower price point, hence eating into the pie of medium format cameras. However, digital medium format still has some other advantages (such as tonality) that position them better, but that’s a whole different story that I’ll not go through today. All in all, I really enjoyed using this camera and shooting with medium format, but it’s not what I need at the moment. So it’s time to say goodbye and hopefully someone will make better use of it. Till then.

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